FRANCHISOR OPPORTUNITIES
Retail
The Mobile Store
Category: Retail
Area: 1000 Sq.Ft.
No. of Franchise Outlet: 500
Investment:Rs 2lac - Rs 5lac
Business Details
The MobileStore format is a one stop mobile solution shop that provides, multi brand handsets, accessories, connections, repairs, VAS etc all under one roof. The MobileStore currently has over 1000 outlets across 150 cities, thus covering virtually every major town in every state across India. The MobileStore outlets are in three formats: Large - 1000-1500 square feet, Medium - 800-1000 square feet and small - 150-200 square feet. Key thrust areas for the retail format are: Comprehensive Product Range, Knowledgeable Store Staff & Interactive Environment, Competitive Prices and Handset Repairs. The MobileStore caters to the Indian consumer‘s choice of the widest and most comprehensive range of mobile phones with special offers from all the key brands available across the globe. The MobileStore offers complete telecom solutions right from handset purchase to the choice of service operator and miscellaneous services like monthly bill collections etc., the stores also offer connections (pre paid and post paid), accessories and VAS including the latest ring tones, wallpapers and gamingand prompt after sales service, available not only in the city of purchase but in all The MobileStore outlets across the country. The MobileStore has undertaken an extensive training program to equip all its employees with in-depth knowledge of the products and brands available at the store, thereby allowing them to provide the right kind ofguidance to the customer. The MobileStore has categorized its mobile device offerings into consumer segments keeping in mind the profiles and needs of different consumers. The unique segments available in The MobileStore are: Business - PDA & Smartphones, Emails, data transfer etc., Lifestyle - Fashion phones, Look and elegance, Fun - Multimedia & music, camera, games, Value for Money - Special offers, discounts and budget phones. All major handset brands like Nokia, Sony Ericsson, LG, Samsung, Motorola, Fly, Sagem, HP, iMate, Dopod, HTC and Blackberry are available at the store. The MobileStore has also tied up with all leading operators including Airtel, Vodafone, BPL, Idea, MTNL/BSNL and Reliance, Tata Indicom. Mr Himanshu Chakrawarti ,CEO - The MobileStore Limited, heads India's first countrywide chain of retail outlets for mobiles. He believes that . The MobileStore, with its nationwide footprint on one hand and deep relation with brand owners on others, is well positioned to capture a larger incremental market share.
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The Mobile Store Investment Detail
Date Commenced Operations
:2006
Date Commenced Frachising / Distribution
:2010
Are you looking for Franchise ?
Unit
Area
Investment
Storewise
Rs 2lac - Rs 5lac
Is there exclusive territorial rights given to a unit franchise?
:No
Are any performance guarantees given to unit franchisees?
:No
What is the anticipated percentage return on investment?
:35 %
What is the likely pay back period of capital for a unit franchise?
:2 Years
Are there other investment requirements?
:
The Mobile Store Property Details
What type of property is required for this franchise opportunity?
:HighStreetCommercial
Floor area requirement
:1000 Sq.Ft.
Preferred location of Franchisee outlet:?
:
The Mobile Store Training Details
Do you currently have detailed Operating Manuals for franchisees?
:Yes
Where is the franchisee training done?
:At Head Office
Is field assistance available for franchisees?
:Yes
Will someone from Head Office assist me when I open my franchise?
:Yes
What IT systems do you presently have that will be included in the franchise?
:
The Mobile Store Other Details
Do you have a standard Franchise Agreement?
:Yes
How long is the franchise term for?
:5 Years
Is the term renewable?
:Yes